TAKE ACTION
BE KNOWN FOR YOUR CUSTOMER EXPERIENCE
Many organisations find it difficult to overcome barriers in their efforts to create and deliver sustainable
customer and business value. MAKE is built on a core principle of taking action, to help our partners
build new capabilities to discover, innovate, lead and grow.
“We need to improve our customer experience and we're not sure how."
How do we begin to engage with customers and stakeholders to find out what they want from us?
How do we respond as an organisation, in a world where things are changing faster than we can keep up with?
“We have good ideas, but nothing seems to change."
We have lots of data and lots of ideas but as an organisation, it's hard to overcome barriers and get things done. How can we deal with our challenges and get the results we want quickly and effectively?
“There must be better ways to do business."
How can we be sure our strategy is the right one for our customers? How can we get them involved in the creation of new products, services and experiences that will be of real benefit to them?
